Team Bond
From Barbie Pink to Brat Green, Color Defines Our Eras
Last July, we were all living in a Barbie World. But now, it's officially a Brat Summer. What makes these pop culture moments so broadly...
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Team Bond
- May 14
What to Know About Instagram's Algorithm Update
Instagram just did a MAJOR pivot to capitalize on TikTok's troubles. The photo-sharing app has introduced four changes that its says will...
Team Bond
- Mar 14
What to Know About LinkedIn's Latest Algorithm Change
News feeds never stop, and the unrelenting 24/7/365 cycle of content ideation and production can quickly burn out comms teams and the...
Sarah Schaffer
- Jan 10
From the Social Desk: Rounding Up the Best Hashtag Holidays for Building Community
Social media has evolved A LOT over the last decade, with perhaps the biggest change being the networks' swift and collective pivot to...
Team Bond
- Oct 4, 2023
From The Social Desk: Questions to Ask During Budget Planning
It’s planning szn, which means it's time to think about what you want to accomplish with your brand and business next year – and then...
Team Bond
- Aug 23, 2023
From The Social Desk: TikTok Launches Search Ads
Yesterday TikTok announced that advertisers will be able to place ads alongside organic content that appears when searching in the app....
Team Bond
- Jul 20, 2023
Does Your Brand Need a Plan for Threads? Probably.
Across the world, consumers are watching the Threads x Twitter cage match to see who'll be the winner. But in brand marketing, the rise...
Team Bond
- Jun 27, 2023
From the Social Desk: What to Know About LinkedIn's Algorithm Changes
Yesterday, Entrepreneur magazine published a lengthy piece revealing many of LinkedIn's algorithm changes, which for months have been...
Team Bond
- Jun 2, 2023
The Best Hashtag Holidays for Nonprofits and Brands
Hey, guess what? Hashtag holidays are (still) a thing. And even though they've been around for years, so many brands and organizations...
Team Bond
- Mar 6, 2023
3 Storytelling Elements for Connecting with Busy Consumers
Copywriting, brand journalism and content development are very different practices. But when done right, all three begin with audience in...
Team Bond
- Dec 13, 2022
What Agencies Don't Want You to Know: There Are No Absolute Truths in Marketing
Last week, we saw a post from a big agency that admonished, "If you're not using influencers, you're doing it wrong." Full stop. Another...
Team Bond
- Nov 17, 2022
3 Marketing Predictions for 2023
It's that time of year: We're seeing so many marketing predictions hit LinkedIn and the industry trades this week. From all the stories...
Sarah Schaffer
- Nov 2, 2022
ICYMI - The Instagram Aesthetic is Over. Here's How to Keep Up with the Platform's Vibe Shift
For years, content of all types looked a certain (perfect) way on Instagram, and audiences responded with millions of likes and...
Team Bond
- Jul 28, 2022
Gen Z's Behavior is Changing SEO: What to Know Now to Adapt Your Content Strategy
The TikTok vs. Insta smackdown may make you think that content, above all else, should serve as entertainment. FALSE. The savviest...
Team Bond
- Jul 27, 2022
To Catch Up with TikTok, Facebook Dumps On Devotees
ICYMI, last week Meta made major moves. In an effort to compete with TikTok, Facebook has restyled its mobile app, which now opens to a...
Team Bond
- Jul 9, 2022
Our Specialties - Content, Creative, Marketing & PR
Team Bond is obsessed with making great creative and must-read content. But it's not enough to just build the things. That's why we also...
Sarah Schaffer
- Jul 5, 2022
Superfans: The Power of Shared Passion
Love cats? We do, too. All of 'em. But some people REALLY like particular breeds, maybe Norwegian Forest cats or British Longhairs like...
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