The Future is Fractional: Retainer Models Are Out. Agile Project Teams Are In.
- Team Bond
- Jun 4
- 2 min read
Updated: Jun 14
Three years ago, we set out to deliver better results for brands, nonprofits, and businesses that have an urgent, ongoing need for brand content, creative campaigns, and the strategic marketing and communications plans to tie it all together.
By 2022, the agency model had been broken for years. And as the pandemic ravaged the economy, the bloated ad industry did nothing to fix itself or improve its performance for clients with suddenly tighter budgets and smaller teams.
So, we built a better model – a creative shop of choice for brand managers, CMOs, and business visionaries who need solid work led by an all-star team of senior creatives. No drama, no crazy egos. Just purpose-led collaborations with an end goal clearly envisioned. For us, the future is fractional. Retainer models are out. Agile project teams are in. HI! We're Bond Studios – based in Annapolis, MD with friends worldwide. We'd like to tell you a little more about us. Let's connect if you're in the market for a new agency partner.
WHO WE ARE
Founded in 2022, proudly a women-owned and operated creative agency. MBE, SBE, and DBE certified by the State of Maryland. Fiercely independent, always and forever. WHO WE SERVE
Our clients span a variety of industries. We've worked with business and industry titans like Bloomberg Industry Group, esteemed institutions including Harvard Medical School, and real estate rainmakers such as MAG Partners, plus pro and semi-pro sports teams, museums and cultural organizations. Oh, and tons of nonprofits. If the work is purpose-led, we're in!
WHAT WE DO BEST
Content marketing, content creation, strategic communications, and brand design. That's it, in a nutshell. But here's a little more about the projects Team Bond works on every day: We develop custom publications like glossy magazines from scratch; we craft deeply reported feature stories and editorial series like multi-part white papers; we develop speeches and blogs; and we produce podcast scripts. Our crew also conducts a ton of photo research and crafts social media content strategies for businesses of all types and sizes.
WHAT WE'RE LIKE
Innately curious. Kind. High-impact and low-ego and powered by pour-over coffee. Our team spent years (decades!) reporting for fast-paced newsrooms and editing inside the pressure-cooker world of New York and DC media. So, we've been through the fire and remain unfazed by tight deadlines, big personalities and high-volume work.

WHY WE'RE DIFFERENT
By training and trade, we actually know what makes a good story – that is, what attracts attention – from a journalistic criteria standpoint. We think and act like editors 24/7/365, and we'll (kindly) tell you when your idea for a story, a campaign, or a special project stinks.
We're a small business and we don't razzle-dazzle clients or take their money just to put out bad work. We love to consult with our partners to help them get the MOST out of their ideas, their brand values, and their budget.
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