Team Bond
Tackling the Sunday Scaries: Three Tips for Creatives
A majority of working adults polled say they've dealt with the Sunday Scaries – i.e., the anticipatory anxiety that comes with going back...
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Team Bond
- Aug 23
From The Social Desk: TikTok Launches Search Ads
Yesterday TikTok announced that advertisers will be able to place ads alongside organic content that appears when searching in the app....
Sarah Schaffer
- Aug 1
From the CEO's Desk: Making Kindness a Core Value in the Workplace
When I founded Bond last year, there were lots of things to figure out – from accounting and office space to services and staff. And...
Team Bond
- Jul 20
Does Your Brand Need a Plan for Threads? Probably.
Across the world, consumers are watching the Threads x Twitter cage match to see who'll be the winner. But in brand marketing, the rise...
Sarah Schaffer
- Jul 18
From the CEO's Desk: How to Talk About Your Brand Values in Good Times – and Bad
Countless 2023 surveys show that consumers expect to hear from CEOs on emerging trends and issues impacting culture and society, which...
Team Bond
- Jul 11
Fall 2023 Fashion Trends We'll Be Wearing – And Influenced by in Decor, Tech and Beauty
New York Fashion Week will take place in just two months, when ateliers will showcase their Spring 2024 collections across the city at...
Team Bond
- Jun 27
From the Social Desk: What to Know About LinkedIn's Algorithm Changes
Yesterday, Entrepreneur magazine published a lengthy piece revealing many of LinkedIn's algorithm changes, which for months have been...
Team Bond
- Jun 23
From the Copy Desk: Three Common Grammar Mistakes That Make Us Cringe
At Bond Studios, we edit and proofread a TON of copy for clients around the world. So, what are the mistakes we see most often?...
Team Bond
- Jun 2
The Best Hashtag Holidays for Nonprofits and Brands
Hey, guess what? Hashtag holidays are (still) a thing. And even though they've been around for years, so many brands and organizations...
Team Bond
- May 29
Our Specialties: Brand Marketing, PR and Strategic Communications
Our team at Bond Studios is obsessed with making outstanding creative and must-read content. But it's not enough to just build the...
Team Bond
- May 22
Data Visualization Can Improve Your PR Pitch by A LOT
What are journalists searching for? According to Cision's 2023 State of the Media report, they (still) want and need sound, factually...
Sarah Schaffer
- May 16
From the CEO's Desk: Can Emoji Use Hurt Your Brand Comms?
As a strategic communications pro and former journalist, it's my job to obsess over the spirit of a message—and understand how a chosen...
Team Bond
- May 10
3 Tips for Brand Planning During Uncertain Times
Post-COVID, American business and industry is a mess. Layoffs are widespread, M&As make headlines daily, workplace morale is down and so...
Team Bond
- Apr 13
From the Copy Desk: Your Adjectives Are Out Of Order
Ever heard of adjective hierarchy? Probably not. But you might use this rule of grammar all the time without even realizing it. Adjective...
Team Bond
- Apr 6
Feeling Grateful on Our First Anniversary
YEAR ONE on the books. It's our first anniversary and Bond Studios has a lot to celebrate: ✔ 12 amazing clients ✔ 6 fantastic colleagues...
Sarah Schaffer
- Mar 21
From the CEO's Desk: MarComm Leaders Belong in the Boardroom
I've seen so many stories lately about the headwinds faced by Marketing and Comms pros as they move toward the C Suite, and with them the...
Sarah Schaffer
- Feb 13
From the CEO's Desk: The Big Game's Best Ad
Lots of talk today about last night's ads, so here's my take: I love the rabble-rousing approach that Tubi took, but The Farmer's Dog's...
Sarah Schaffer
- Jan 31
From the CEO's Desk: 4 Writing Hacks That Make a Difference
Teaching the next generation of journalists at the University of Maryland's Philip Merrill College of Journalism has been my privilege...
Team Bond
- Jan 16
Amp Up Your PR Game: 5 Tips for Working with the Media in 2023
If it's really hard to be in marketing and PR right now, then it's nearly impossible to work as a journalist. Major media outlets and dot...
Sarah Schaffer
- Jan 11
From the CEO's Desk: Build Your Communications Team To Save Time, Money and Brand Reputation
During my career, I've seen more than a few execs shrink Comms and Marketing teams (and their budgets) because of economic downturns. In...
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